Happy Wednesday and I hope you're having a wonderful week! Personally, this week has absolutely flown by and I can't believe we're at the half way point. I will be sharing my March favorites later today, but in the meantime I wanted to share an exciting new launch from one of my favorite inspiring women. If you saw my November favorites last year, you know how much I admire Catherine Smith of Plan de Ville and her beautifully curated e-commerce site PlanDeVilleNYC.com, so when she reached out about her first private label piece, I couldn't wait to share it with you.
The Marché Tote, which is included under the new brand extension PDV Privé, is inspired by the classic French market tote and made of technical canvas and leather, features solid brass hardware, an adjustable shoulder strap, and has multiple inner pockets for a piece that's not only beautiful but also functional. This tote was inspired by travel and adventure and to celebrate the varied lives of Plan De Ville's customers. The Marché Tote was designed in-house, is available in two versatile colors (Cognac and Océan Royal Blue) and is made in America. Not to mention, it's just plain gorgeous and would look perfect with a multitude of looks - some examples below.
Now, a little more about PDV Privé. This new division of the PDV family is a collaborative private label dedicated to spotlighting emerging designers and was created as a new way for Plan De Ville to tell the story of such emerging designers. This new division helps merge PDV's perspective with their designer’s talents to offer new products in a way that shares and enhances their mission. In Founder and CEO Catherine Smith's own words, Plan De Ville is "in a position to lift designers to new heights and introduce them to their very first e-commerce customers." Through their incredible work thus far, Plan De Ville's team "has discovered designers that have gone on to be carried by the best retailers in the world, and PDV Privé is a new way for us to tell their story." What's more, this division was created for Plan De Ville's wide customer base that ranges in age from her early 20's to their 60's and enjoys not only well-known heritage brands but also pieces by emerging design talent - something that I personally love as well.
As an important voice in the retail space, and an incredible example of how to empower and encourage others, Catherine Smith and Plan De Ville are leading by example with this exciting new launch. As Catherine perfectly said herself, "PDV Privé is an inclusive brand" and I can't wait to see what else they offer in the coming months and years.